Why Do You Need to Outsource Your Marketing to a Virtual Assistant?

We have to admit that Marketing is not one of the immediate priorities for many new or start-up business funding. A huge percentage of their initial budget is focused on finding a commercial space to rent out, sprucing up the interior of this new office as well as purchasing physical assets such as office equipment and furniture that you need in order to begin running your business.

Once they start operations, that’s when they start promoting their business to get prospective clients coming in. But when resources are already too tight to hire an advertising firm or promote in expensive traditional marketing campaigns such as TV or Newspaper ads, what options do they have? Yes, they can start having flyers printed out and distribute them but then, that would be short-lived. Once they get a few clients, they would be too busy with daily tasks to handle marketing at the same time.

If you are having the same problems, you might be asking yourself what you can do and where can you go for help with your marketing campaign. Some might have already suggested getting a Virtual Assistant for this task. So, let’s talk about the benefits of outsourcing your Marketing:

  1. It is less expensive to outsource than hire a regular employee. There are a lot of talented and experienced workers out there who have the skills and expertise to generate the same ideas, concepts and quality content and that would not put a big dent to your budget.
  2. Equal knowledge or maybe more. Because of the digital age, some marketing processes include web designing and programming, search engine optimization, social media marketing, content marketing or blogging. Virtual assistants nowadays are flexible and multi-skilled.
  3. They will easily be able to develop and learn new sills. Some even take online courses via Udemy, Lynda, Coursera, Skillshare, etc…
  4. Flexible schedule. Virtual Assistants work at the convenience of their home, they understand that there are demands on working different shifts. Unlike a regular employee, a virtual assistant can work depending on your needs and deadlines.
  5. Greater Productivity for you. You have more time to focus on the more important tasks and core activities of your business while you delegate the administrative and marketing tasks to your virtual assistant.


So, what are you waiting for? Do you need a Virtual Assistant today? If the answer is yes, then visit us at The Va Hub.


Contributor: Maria Cecilia Garate
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